8 SIMILAR is an online retail platform that curates a list of trending items from a variety of brands and provides the best of 8 similar alternatives across a range of price points.

 

Their in built technology does all the work and takes the hassle away from scouring through endless websites to find lookalike items and provides 7 alternative items at different price points to suit a customers budget. 

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Journey 

 

The idea was to create 8 similar shapes within the number 8 as a representation of one product.